Liposuction removes the fat that surrounds the muscle mass, which makes it possible to look more impressive without resorting to long sessions in the gym.
London's elite plastic surgery clinic says the rise in men seeking liposuction jumped by a staggering 150% in January. The clinic's experts explain this by the fact that men are pushed to surgery by the failure of New Year's diets.
Since January 1, millions of men and women regularly begin a "new life", and among them there are a great many of those who decide to go on a diet since the new year. Modern mass culture makes special demands not only on the female, but also on the male body, so that many representatives of the stronger sex are trying to correspond to the ideals created in society. Alas, most New Year's diets, according to statistics, fail in the first two to three weeks.
Desperate to lose weight with a diet, men are increasingly deciding on the most radical and effective ways that promise a quick effect. One of them is liposuction, a surgical procedure that allows some of the excess fat to be pumped out from under the skin. London's The Private Clinic of Harley Street will report a huge surge in pre-orders for vaser liposuction, a minimally invasive version of the popular surgery. Vaser liposuction allows you to remove the fat surrounding the muscle mass, which makes it possible to look more impressive without resorting to long sessions in the gym.
The popularity of men's body and fitness magazines plays a role. For most clients of the clinic, abs cubes are the most desirable area of the torso, which they definitely want to get in the coming year. However, the January surge associated with the failures of New Year's diets and the determination to start life anew is observed not only by beauty clinics. A significant increase in demand for their products is noted by companies that sell various sports gadgets for training abdominal muscles, as well as food supplements for burning fat.