
In October 2012, Belarusian brands BOITSIK, Kucherenko and Historia Naturalis will present their new collections on the Mercedes-Benz Fashion Week Russia catwalk.
New names of Belarusian fashion within the framework of the Belarus Fashion Week presentation at the Mercedes-Benz Fashion Week Russia of the Spring-Summer 2013 season
In October 2012, Belarusian brands BOITSIK, Kucherenko and Historia Naturalis will present their new collections on the Mercedes-Benz Fashion Week Russia catwalk.
For the second season in a row, Belarus Fashion Week has been presented on the podium of Mercedes-Benz Fashion Week Russia. Let us remind you that last season the Moscow public was presented with the collections of designers Davidova, Fur Garden and O. Jen.
The new season also prepares many pleasant surprises, since the choice of the participants of the show-presentation is extremely interesting. For example, Irina Boitik (BOITSIK), a regular participant in the main schedule of Belarus Fashion Week, together with bag designer Pavel Panaskin (Panaskin), is already known to the Russian audience for her participation in the Collection Premiere Moscow, the largest exhibition in Eastern Europe, as part of the Designerpool project to support Russian designers (winter 2012). This season, Irina will present a collection for a self-confident woman, whose day is full of various events - from business meetings in the afternoon to social events in the evening. Printed silk summer coats on a cool day, flowing silk dresses for a special evening - it's impossible to go unnoticed! Pure colors, lightness and simplicity of forms, a slightly fitted silhouette, flying flounces - all this symbolizes confidence and independence, romanticism and tenderness. The color scheme of the new collection is neutral white and beige, as well as all shades of green, yellow, pink.

The upcoming 25th anniversary season of Mercedes-Benz Fashion Week Russia will bring together more than 50 designers from Russia, Ukraine, Great Britain, Italy and the USA, who will present their Spring-Summer 2013 collections at the new site of the Fashion Week - at the Central Exhibition Hall "Manezh". In addition to the high-profile names of Russian fashion, outfits from international fashion leaders such as OzwaldBoateng (Great Britain), PALZILERI (Italy) and Giles Deacon (Great Britain) will be shown on the MBRFW catwalk.

Thus, "the largest Fashion Week in Eastern Europe", as the leading media call Mercedes-Benz Fashion Week Russia, will become an ideal platform for the show-presentation of Belarusian designers BOITSIK (with the participation of Panaskin), Kucherenko (with the participation of KILLTODAY and Historia Naturalis. Designers will have the opportunity not only show their work on the same catwalk with the leading fashion masters, but also be able to declare themselves on the international arena.
In turn, the cooperation between the two professional Fashion Weeks, MBRFW and BFW, will once again emphasize the mutual support that exists between the two states in many spheres of public life, including in fashion.
Text: Ksenia Ilyina (press center of the Belarus Fashion Week Organizing Committee)