Table of contents:
- ‘Golden Door’ - Californian gentlemen pay for Eastern eclecticism
- ‘Absolute Spa’ - Canadians love pedicure and Playstation
- 'Nickel Spa for Men' creates the face of modern business
- ‘Media Spa’ - Men's spas are nothing new in Germany
- ‘Plexus’ is the Ukrainian world of men
One of the novelties in the spa world is the opening of salons dedicated to men only. Today the spa industry takes a leading position in terms of the number of clients and the speed of emergence of new trends.
Modern spa centers can offer almost any service and procedure, depending on the wishes of the visitors. One of the latest innovations in the spa world is the opening of salons dedicated to men only. As stated by the International Spa Association, every third client of wellness centers is a man … But, unfortunately, such attention of the stronger sex to their own appearance and health is often misinterpreted by women. This is what, according to sociologists, was the reason for the division of spa salons by gender. In addition, the psychologists of the association believe that this approach gives married couples a great opportunity to take a little break from each other.
Despite the fact that this trend has appeared quite recently, spas for men have opened and are already incredibly popular in many countries of the world.
‘Golden Door’ - Californian gentlemen pay for Eastern eclecticism
Photo: Dennis Wong
The 'Golden Door' California spa is considered the most expensive indoor salon. But its visitors know what they are paying for. Here you can get any spa service and procedure you want. One has only to notify the administration of the center in advance, and your wish will certainly be fulfilled.
The creators of the salon were inspired primarily by the culture of the East. Therefore, the designers not only developed a unique interior for the center, but also tried to arrange a park on the territory of the salon, modeled on the eastern parish gardens.
The ‘Golden Door’ invites customers to forget about the bustle of the city for a while, plunging into an oriental idyll. There are 12 private rooms for visitors. The specialists of the center, guided by the medical card of the visitor, will select an individual wellness program that includes not only modern methods of treatment, but also traditional oriental methods.
‘Absolute Spa’ - Canadians love pedicure and Playstation
The 'Fairmont Hotel' in Vancouver also took on the new trend with a bang. The hotel recently opened a huge ‘Absolute Spa’, which visitors immediately dubbed “ male territory". Even the design speaks of this here - everything is very strict and no frills: black leather sofas, dark curtains on the windows, a lot of metal and glass.
The center's list of services includes procedures that are considered the highlight of the ‘Absolute Spa’. For example, only here you can try on yourself a unique sports massage, masks designed specifically for different types of male skin, and a special manicure and pedicure. As employees of the spa noted, men usually spend at least four hours here! Indeed, in addition to the basic procedures, multichannel TV and Playstation are provided to clients.
'Nickel Spa for Men' creates the face of modern business
Photo: The Wandering Angel
The 'Nickel Spa for Men' salon in London was one of the first and is considered the most expensive and elite. Getting here for an appointment is not so easy, the appointment for the procedures is distributed several months in advance. 'Nickel Spa for Men' owner Philippe Dumont states that it is thanks to their salon that half of the business transactions are concluded.
The majority of the spa visitors are entrepreneurs and businessmen such as Paul Davidson and Mark Coshever, for whom appearance and image are as important as the reputation of their companies. That is why there is an opinion that the face of modern business is being created in ‘Nickel Spa for Men’.
By the way, a special program of Botox injections has been developed here for aged men, and an individual selection of masks and preparations for rejuvenation is also offered.
‘Media Spa’ - Men's spas are nothing new in Germany
According to Malte Harwig, founder of the ‘Media Spa’, it has always been believed in Germany that it was simply unthinkable to use the same approach in a spa for a woman and a man. There is a very big difference between the skin, physique and psyche of both sexes.
German spas have long practiced a split approach, as evidenced by the many "men's" weeks in the salons. However, the ‘Media Spa’ is the first center to declare that it is open exclusively to men. The procedures here are truly masculine: hot stone massage and acupuncture.
‘Plexus’ is the Ukrainian world of men
The ‘Plexus’ spa center in Kharkov is the only salon in the whole country designed specifically for men. 'Plexus' service personnel say beauty, health and self-confidence are sold here.
The center's slogan is the American expression: "If you want to achieve something, you must look as if you have already achieved it!"
To achieve this goal, the salon offers almost all the currently popular procedures: hydromassage, aromatherapy, sea baths, 15 types of massage, Pilates and bodybuilding workouts and other pleasant little things like pedicure, masks and manicure.